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Articles tagged with: YouTube

YouTube accelerates ahead to close traffic gap with Facebook
November 6, 2013 – 9:55 am | No Comment
YouTube accelerates ahead to close traffic gap with Facebook

First Google+, now YouTube. Will every major networking site have usurped Facebook by 2015?

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YouTube crowned top youth brand while Twitter fails to make the top 50
October 14, 2013 – 9:03 am | No Comment
YouTube crowned top youth brand while Twitter fails to make the top 50

Twitter falls short of the top 50 youth brands – should it be worried?

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Facebook to introduce video adverts (whether you like them or not)
May 9, 2013 – 9:40 am | No Comment
Facebook to introduce video adverts (whether you like them or not)

Facebook’s proposed video advert strategy could bring in big bucks, but only if there’s an audience willing to stick around

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YouTube’s subscription service: more money, more ads?
May 8, 2013 – 9:39 am | No Comment
YouTube’s subscription service: more money, more ads?

YouTube is expected to announce plans for a subscription-based service across up to 50 of its channels. What will video brands make of this experiment, and what effect will it have on advertising?

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Social media spotlight: Nescafe puts Facebook friendship to the test
April 15, 2013 – 8:43 am | No Comment
Social media spotlight: Nescafe puts Facebook friendship to the test

Nescafe’s smart new campaign asks us to consider the value of our Facebook friendships

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Google+ grows 9,400% thanks to increased brand take-up
February 13, 2013 – 10:35 am | No Comment
Google+ grows 9,400% thanks to increased brand take-up

Google+ is continuing to surprise naysayers by boasting an impressive 9,400% growth rate.

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New app allows YouTube users to crowdsource subtitles
February 6, 2013 – 11:12 am | No Comment
New app allows YouTube users to crowdsource subtitles

Translation company Amara.org has launched an app allowing YouTube creators to crowdsource translations and subtitles for their videos

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Sponsors raise their social media game to claim Olympics glory
August 3, 2012 – 10:32 am | No Comment
Sponsors raise their social media game to claim Olympics glory

Olympians know that the smallest details can mean the difference between a prideful celebration at the podium, or a tear-filled trip home empty handed. But while some victories will come down to millimeters or tenths of a second, the medal standings for corporate sponsors at the 2012 London Olympics will in many ways be decided by likes, page views, and tweets on social networks.

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Social media spotlight: Sing it to win it with Europcar’s ‘Caraoke’ campaign
July 30, 2012 – 9:19 am | One Comment
Social media spotlight: Sing it to win it with Europcar’s ‘Caraoke’ campaign

Very little divides opinion on a night out like the prospect of karaoke. Willing participants go at it with relish, while naysayers lurk around the periphery rolling their eyes and watching the clock. In the (relatively) private confines of a car, though, everyone fancies themselves as the next vocal phenomenon, screeching along passionately to their favourite driving tunes and tapping the wheel with gusto. Now, Europcar has all bases covered.

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Fortune 100 brands see social investment pay off: study
July 18, 2012 – 8:12 am | No Comment
Fortune 100 brands see social investment pay off: study

If, for major brands in social media, 2010 was the year of dipping toes and 2011 the year of starting to engage then 2012 so far is the year when social media talks back to the most social-savvy of the Fortune 100 companies.

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