Normally I’m pretty skeptical about the way most brands use social media to add buzz to campaigns.
All too often the brands see social media communities and networks as nothing more than a chatty herd who …

By the time you read this the great tech mystery of 2010 will be in the process of being solved. Apple (AAPL) will have reaped the untold PR benefits of three weeks “radio silence,” while …

It’s a big day for Ford with the release of the new Focus, the company’s new global compact and a vehicle that has been heralded in some quarters as being as important to the automaker …

The Social Media Influence conference that took place on March 3rd was a great success and included presentations from YouTube, LinkedIn, Radar DDB UK and Pinsent Masons. We’ll be posting videos of the day and …