Social Media Influence speaker Antony Mayfield has a new book out titled Me & My Web Shadow.
You can pre-order it on Amazon but if you can’t wait that long to take a peak inside here’s …

We’re always on the look out for instructive and intelligent social media case studies and debate, if only to cut through the deafening noise of social media blather being produced on an hourly basis.
So we …

Online fashion retailer ASOS is one of the most social savvy of brands. It has over 230,000 followers combined signed up to its Facebook, Bebo and MySpace pages, and nearly 30,000 more tuning in regularly …

Remember when CRM was the holy grail of customer insight? Back before social media came along and promised to really tell you what your customers are thinking and doing.
Well you won’t be surprised to know …

Not a day goes by without some new news about social media campaigns but often it’s what’s happening internally at companies in the field of so-called Social Business Design that highlights the freshest social media …

It probably won’t surprise you to learn that 65 international Fortune 100 companies are actively using social media to communicate with their customers. After all you can’t open a newspaper/web page without being hit by …

Social Media heavyweights Linked In and Facebook, along with a host of major companies now embracing social media strategies will be offering their insight at the upcoming Social Media World Forum Europe, taking place …

Interested in learning about the best practice and thinking in social business design?
On March 18, SOMESSO and Headshift (a lead sponsor in our Social Media Influence 2010 conference) are holding  Europe’s first Social Business Summit …

Normally I’m pretty skeptical about the way most brands use social media to add buzz to campaigns.
All too often the brands see social media communities and networks as nothing more than a chatty herd who …

By the time you read this the great tech mystery of 2010 will be in the process of being solved. Apple (AAPL) will have reaped the untold PR benefits of three weeks “radio silence,” while …