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Customer Engagement

Where marketing, PR, advertising and customer service collide.

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Articles tagged with: social media case studies

Cigar makers sees the light with social media product launch
February 26, 2010 – 10:02 am | 10 Comments
Cigar makers sees the light with social media product launch

The New York Times presented an interesting social media case study earlier this week on the launch of a new cigar brand by the EPC Cigar Company that once again pushes the debate: if you’re …

Security flaws bite Twitter
January 6, 2009 – 11:06 am | No Comment
Security flaws bite Twitter

First phishers, now hackers — the Twitter security concern got a little scarier yesterday, with the news that 33 high profile accounts, including those of Britney Spears and Barack Obama, were hacked. Twitter is acting …