I had the chance to speak to Ruth Speakman of Sony Europe on the sidelines of Social Media Influence where I posed the question: how did you get “social media” in your title and how is Sony Europe implementing this social discipline across such a vast organization? This is what she had to say:

A career in social media may be seen as one of the trendiest new jobs to have and the importance of social media certainly is resonating through many big companies. However, as we reveal in a our new special report: The State of Social Media Jobs 2010, many of the world’s top companies still do not have dedicated social media positions in-house.

Say goodbye to T&A at the Apple App Store. Apple has decided not to make the same mistake Adam did and will forgo the earning potential of scantily clad ladies.
This decision should give Google’s Android …