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Home » Archive by Tags

Articles tagged with: #fail

The 10 biggest #fails of 2013 (and what you can learn from them)
December 20, 2013 – 9:59 am | No Comment
The 10 biggest #fails of 2013 (and what you can learn from them)

It’s a time for personal reflection and giving thanks, so spend a few moments reflecting on how thankful you are you weren’t involved in these social disasters.

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Is this insurance company the worst hashtag hijacker ever?
December 9, 2013 – 8:42 am | No Comment
Is this insurance company the worst hashtag hijacker ever?

A New York insurance company shoehorns the passing of Nelson Mandela and Paul Walker into its tasteless tweets.

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The NHS shows how NOT to honour an icon in social media #fail
October 28, 2013 – 9:14 am | No Comment
The NHS shows how NOT to honour an icon in social media #fail

The passing of musician Lou Reed caused ripples across social media, but not always respectfully, as this #fail demonstrates,

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Social media spotlight: Durex’s flaccid condom competition highlights problem of internet pranksters
June 10, 2013 – 8:10 am | No Comment
Social media spotlight: Durex’s flaccid condom competition highlights problem of internet pranksters

Durex avoids diplomatic meltdown after fans vote an ultra-conservative Muslim city as ‘most in need’ of a condom delivery service.

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The first Boston bombings ignorance award goes to…
April 17, 2013 – 9:24 am | No Comment
The first Boston bombings ignorance award goes to…

That companies are still willing to capitalize on human tragedy suggests they still have a long, long way to go before they can call themselves ‘social’

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A bad workman blames his tools: how companies have no-one to blame but themselves for social media crises
April 11, 2013 – 8:51 am | No Comment
A bad workman blames his tools: how companies have no-one to blame but themselves for social media crises

There’s no smoke without fire when it comes to a social media crisis, but who’s really responsible for striking the match?

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Tesco horses around on Twitter
January 18, 2013 – 9:43 am | No Comment
Tesco horses around on Twitter

Tesco has posted an interesting update amid its horse meat controversy

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Social media spotlight: ING careers campaign opens a can of worms
January 14, 2013 – 10:08 am | One Comment
Social media spotlight: ING careers campaign opens a can of worms

ING’s new careers-focused campaign poses some pertinent questions, but the company might not like the answers it gets.

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Australian company tries to capitalize on bush fires in thoughtless social #fail
January 11, 2013 – 9:12 am | No Comment
Australian company tries to capitalize on bush fires in thoughtless social #fail

The biggest #fail of the year so far?

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A red card for Lincoln and Newport football clubs in bizarre Twitter #fail
January 3, 2013 – 9:17 am | One Comment
A red card for Lincoln and Newport football clubs in bizarre Twitter #fail

Football players are reining in the bad behaviour on Twitter, but what about the clubs?

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