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The business of social media marketing, storytelling and gamification

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Social media meets social responsibility.

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Articles tagged with: Facebook

Social commerce spotlight: Facebook drives more commerce conversions and Pinterest is where the money’s at, but even AOL has a role to play
May 24, 2013 – 9:45 am | No Comment
Social commerce spotlight: Facebook drives more commerce conversions and Pinterest is where the money’s at, but even AOL has a role to play

Each network has its strength and weakness, but ultimately social is losing out to good ol’ email when it comes to commerce

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Video Snack: What if Facebook’s relentless updates happened in real life?
May 24, 2013 – 8:56 am | No Comment
Video Snack: What if Facebook’s relentless updates happened in real life?

A day in the life of real-world Facebook updates. The horror.

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Social commerce spotlight: Does the Target / Facebook collaboration spell another fail for f-commerce?
May 17, 2013 – 8:53 am | No Comment
Social commerce spotlight:  Does the Target / Facebook collaboration spell another fail for f-commerce?

Facebook and Target have teamed up in a bid to stave off threats from Amazon and eBay, whilst giving f-commerce a much-needed jumpstart. But the outcome looks bleak on both counts, say analysts.

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Facebook puts the kibosh on Russian Roulette app that ‘kills’ accounts
May 16, 2013 – 9:16 am | No Comment
Facebook puts the kibosh on Russian Roulette app that ‘kills’ accounts

Facebook has banned an app that lets users gamble with ‘killing’ their profile, sparking debate that the social network is becoming too controlling.

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SMI ’13 giveaway: Tell us your dream Facebook feature and bag a free conference pass
May 15, 2013 – 10:22 am | No Comment
SMI ’13 giveaway: Tell us your dream Facebook feature and bag a free conference pass

Week three in our conference giveaway, and this time we want you to tell us about your dream Facebook feature. Go nuts!

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As Home bombs, AT&T gears up to drop Facebook phone
May 14, 2013 – 9:02 am | One Comment
As Home bombs, AT&T gears up to drop Facebook phone

Things aren’t looking good for Facebook’s forays into the smartphone business

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Six million Brits take to ‘microblagging’ to sex up their lives
May 13, 2013 – 9:57 am | No Comment
Six million Brits take to ‘microblagging’ to sex up their lives

New research shows that 40% of Brits are envious of other peoples’ status updates, but most of these updates are downright fibs!

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Social media spotlight: FB, Twitter or Pinterest? F&F campaign reveals contest engagement hotspots
May 13, 2013 – 9:06 am | No Comment
Social media spotlight: FB, Twitter or Pinterest? F&F campaign reveals contest engagement hotspots

Fashion label F&F has launched a new competition across the social media landscape, but as its engagement levels reveal, not all platforms are created equal when it comes to contest participation.

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Facebook to introduce video adverts (whether you like them or not)
May 9, 2013 – 9:40 am | No Comment
Facebook to introduce video adverts (whether you like them or not)

Facebook’s proposed video advert strategy could bring in big bucks, but only if there’s an audience willing to stick around

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Forget the media frenzy, Facebook user numbers are down, yes, but not out
April 30, 2013 – 9:51 am | No Comment
Forget the media frenzy, Facebook user numbers are down, yes, but not out

As the media whips itself into a frenzy over news that Facebook is ‘losing millions of users every month’, we consider how accurate these reports really are.

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