Articles tagged with: f-commerce
Frozen foods brand Birds Eye is set to implement one-click purchasing via Facebook, but will the initiative leave them out in the cold?
Social media has driven some impressive e-commerce results this year, indicating that advertisers need to rethink the way they view f-commerce.
Think social commerce, think Facebook, right? Not any more. This new report highlights viable alternatives for retailers looking to push their goods on social platforms.
Facebook and Target have teamed up in a bid to stave off threats from Amazon and eBay, whilst giving f-commerce a much-needed jumpstart. But the outcome looks bleak on both counts, say analysts.
Chirpify has made its in-stream commerce platform available for all, giving f-commerce the kick up the backside it sorely needs.
Soldsie is bucking the failing f-commerce trend by keeping social shopping inherently social
Two new initiatives herald hope for the dwindling f-commerce landscape, but Facebook will need more of the same if it’s to stave of competition from elsewhere
Social commerce is going East, where start-ups stand to learn from the Western industry’s mistakes
Despite widespread acknowledgement that f-commerce is something of a sinking ship, new reports suggest that the platform is actually contributing to a large portion of revenue for some businesses.
Thought it would be more than that, huh? Well according to a new study by brand agency Arc, social shopping is less about the numbers and all about the goods.