Articles tagged with: corporate blogging
There have been a number of studies that look at the social smarts of today’s most tech-savvy companies. For example, last month we took a look at the phenomenon of the great stall happening on the corporate side with blogging and the subsequent surge in Tweeting. This is only one side of the story, of course. A far more telling picture is to look at uptake of social tools. And we have that for you here.
A favorite topic of ours here at SMI is tracking the corporate take-up of social media and seeing how some of the world’s largest companies are using the technology to connect with stakeholders inside the organization and beyond. We came across this infographic this morning that pits the Fortune 500, the world’s biggest companies, vs. the world’s fastest growing companies, as represented by the Inc. 500, in terms of social media smarts. Who wins?
Fortune 500 companies are showing off their social acumen with more regularity, in particular, increasing their blogging and Twitter activity in 2009, a new study out this week says. But there are no gold stars for this sector. The Fortune 500 still lags behind the younger, faster growing Inc. 500 in terms of social media uptake.
Dell LogoIt’s a question that gets posed regularly within an organization: just how many people within the company should be trained to blog, Tweet or post on behalf of the brand? The answer?
Since 2004, Technorati has been publishing its annual State of the Blogosphere survey, an insightful look at how blogging habits of individuals and companies continue to evolve. The details for the 2010 survey will be released in November, but Technorati is asking for your input now.
It’s not as if Twitter was looking, but who wouldn’t answer when opportunity knocks carrying $35m? Though Mark Hendrickson at TechCrunch has confirmation that the actual sum raised is in excess of $35m. Announcing the …
The blogger buzz today seems to focus around Google and its various manifestations in our technological world, tinged with suspicion at the search giant’s increasingly Big Brother-like power.
From a purely practical view, there’s much excitement …
First phishers, now hackers — the Twitter security concern got a little scarier yesterday, with the news that 33 high profile accounts, including those of Britney Spears and Barack Obama, were hacked. Twitter is acting …
Forrester Research has released a report which finds that people do not trust corporate blogs –
which rank below newpapers, portals, wikis, direct mail, company email and message board posts in the trustworthiness stakes. Josh Bernoff, …
General Electric Co has changed the way it communicates with Wall Street over the past month, sharing news with investors via a relatively new company blog, Reuters reports. The blog, GEReports.com is accompanied by a …

