…to impress the boss, a client or room-full of curious suits. Then you might want to look at this social media presentation from Stefano Principato posted to Slideshare earlier this week. It has a little …

If you’re not familiar with the 90-9-1 explanation of online community engagement/participation, it goes something like this:

That’s the latest scary assessment of Twitter usage metrics, courtesy of Web security firm Barracuda Networks. The security specialist says they looked at Twitter’s 19 million accounts and determined nearly four out of five (or, …

At some point yesterday, Twitter surpassed the 10 billion Tweets mark, which, you’re no doubt wondering, means what exactly? Well, it’s just another measure to tell us what we already know: the micro-blogging platform is …

While social media analysts (us included) ponder the future impact of “Twitter-tizing,” it’s important to note that some brands have already had success using the micro-blogging platform to boost sales. Sony, for one, recently divulged …

At 400 million members, Facebook is a global force – as mainstream as it gets. And it’s poised to get a whole lot bigger.

There’s a new study out this week that seeks to better understand the burning question: why do some people (you could add brands here too) thrive on Twitter while others find it pointless and quit …

Pity the creative team: telling the world how great your client’s product is in no more than 140 characters is no small feat. That’s right. Fresh details of the Twitter advertising platform are starting to …

A new study by the Interactive Advertising Bureau in shows that Europeans from Portugal to Poland have been steadily embracing social media. Of all internet users surveyed in 16 countries, 52%  had updated or viewed …

If there were any doubts left about Twitter’s being a social media force to reckon with, then maybe its 50 million tweets per day should dispel them. That’s an average of 600 tweets per second.