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SMI08

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Articles by matthew yeomans

After the Social Media Influence conference
March 5, 2009 – 11:39 am | One Comment

The Social Media Influence conference that took place on March 3rd was a great success and included presentations from YouTube, LinkedIn, Radar DDB UK and Pinsent Masons. We’ll be posting videos of the day and …

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Guest Column: Successful Marketing in a Contracting Economy
February 16, 2009 – 5:24 pm | 2 Comments

It’s the question that is keeping the management of all companies awake at night: is there a single, cost-effective investment that can help grow a business even as the whole global economy is contracting?

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NYT’s Live Blogging Jumps the Shark…..
November 26, 2008 – 9:49 pm | No Comment
NYT’s Live Blogging Jumps the Shark…..

How else to explain the decision to live blog Thanksgiving? Who the hell is going to read that????

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Case study: the anatomy of a blog storm
November 9, 2008 – 10:47 am | 6 Comments
Case study: the anatomy of a blog storm

It used to be that companies could count on a “bad news day” a few times a year. Ah, the good old days. Today, activists, critics and watchdogs are using the latest social media tools …

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New York Times Goes Tag Cloud for Election Day
November 4, 2008 – 6:02 pm | No Comment
New York Times Goes Tag Cloud for Election Day

We’re always on the look out for ways that good ol school media are catching up with the times. Today, it’s the times (New York Times that is) catching up with social media in the …

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Blogging the Bloggers – Print media bites a bit more dust
October 28, 2008 – 10:35 am | No Comment
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Blogging the Bloggers – Is Twitter the next Netscape?
October 27, 2008 – 11:44 am | No Comment
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Blogging The Bloggers – NYT in crisis?
October 24, 2008 – 9:45 am | No Comment
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Blogging the Bloggers – LinkedIn’s Nye adds blue chip investors to his network
October 23, 2008 – 12:28 pm | No Comment
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Blogging the Bloggers – Niche blogs eating away at niche mags
October 22, 2008 – 10:59 am | No Comment
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