Social apps review: Enterprise apps to build business
As the BYOD (bring your own device) trend grows and workers are increasingly unplugged and out of the office, tools for facilitating workplace collaboration and communication have become a vital part of business operations. In light of Tibbr’s recent redesign announcement, we look at three apps that promise to push productivity.
A social enterprise platform allowing co-workers to collaborate on projects and share brief messages, updates and documents on their ‘walls’, Tibbr has recently pushed out redesigned versions of its apps for Android, iOS and Blackberry, offering “ubiquitous support for all devices across all three major platforms”. Information is accessible within a limited number of swipes, and a new categorization system allows users to organize information in ‘subjects’ – much like hashtags. The app also boasts integrations for Salesforce.com, Oracle, Microsoft Sharepoint and SAP.
Platform and developer: Android, Blackberry, iOS (by TIBCO).
Final word: A long-established player within the social enterprise tool shed, Tibbr’s offering makes for an intuitive extension to the main platform. The company also believes it’s the first enterprise social platform to offer support for the new Blackberry 10 platform, which continues to dominate the business sphere despite having fallen from grace among consumers.
The perfect antidote to heavy-handed companies that restrict web access in the office, Yammer is a social network geared towards enterprises, allowing employees to interact socially while getting on with work. Users in the same company can use the platform to communicate as well as share files, pictures and documents, and even invite external partners to join the network. A recently-upgraded in-app browser makes for seamless navigation between Yammer and external links, and threaded conversations means quick and easy communication.
Platform and developer: Android, Blackberry, iOS, Windows Phone (by Yammer by Microsoft).
Final word: Yammer’s Facebook-like features – news feeds, direct messaging, threaded conversations – means using the platform is pretty intuitive and straightforward, making it an ‘easy in’ for companies considering social enterprise tools.
Jive Software is probably best-known for offering a raft of task-specific social enterprise apps, but its stand alone social platform app has become a major player in the business world. All the usual tools for communication and sharing are present, plus those that focus specifically on monitoring social media accounts – speedy content creation is the name of the game, plus easy analytics through an enterprise search engine offering graph analytics and insight.
Platform and developer: Android, Blackberry, iOS (by Jive Software).
Final word: You can’t beat fully-integrated analytics software for monitoring social media, but this app means community managers and social media marketers are able to leave the office for five minutes without worrying that their campaigns are falling down without them.