Mergers and acquisitions are generally accompanied by a cut-and-dry press release filled with turgid language of “synergy” and “win-win’s.” But in the case of Amazon’s buyout Thursday of Woot, the one-item-sold-per-day-on-the-cheap retailer, the triumphant announcement took another form – a homemade 90s-style rap featuring a sock-puppet monkey posted to YouTube. Could this be the end of the self-serving press release? We can only hope.

The Woot acquisition announcement could have come straight from the Fresh Prince of Bel-Air. The rapping monkey, who busts out such lines as “Boom, we got purchased by Amazon!/So no more rolling in late with our pyjamas on,” is right to be boastful. The deal goes through for $110 million.

How did the public respond to a rapping sock-puppet monkey explaining the rationale of the merger. Here’s what YouTubers had to say: