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Orangutans, rainforest still dominate Nestlé chatter

Submitted by Social Media Influence on March 26, 2010 – 7:37 am13 Comments

A few weeks ago, the social media chatter around Nestlé was, not surprisingly, all about chocolate and Nespresso. Today, it’s Greenpeace, rainforests and orangutans. Mike Schwede at Orange8 neatly illustrates here the shift in sentiment against Nestlé since Greenpeace started its Kit Kat pressure campaign a week ago.

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