Selling access to content in the new media economy
Submitted by Social Media Influence on March 22, 2010 12:53 pm27 Comments
Media Futurist and all around smart thinker Gerd Leonhard has posted on Slideshare his presentation at the Guardian’s recent Changing Media Summit.
It grapples with the major issues facing the creative/information industries today: how to move past selling “stuff” and instead create a revenue model around experiences and services. Particularly like the notion that data is the new oil.
It’s a compelling presentation (and one aided by his blog post with explainer notes)


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@mikado69????????????????????????????????? http://shindanmaker.com/4472 #hanage ?????????
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http://twitpic.com/19z6hv – 5 star?
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SMI blog post: Selling access to content in the new media economy http://bit.ly/aOyxAG
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Social Media Influence: Social Media News & Intellegence » Selling … http://bit.ly/9UJp4b
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Social Media Influence: Social Media News & Intellegence » Selling …: Media Futurist and all around smart thinke… http://bit.ly/cgynEz
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Selling access to content in the new media economy http://bit.ly/c0jtSS
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Social Media Influence: Social Media News & Intellegence » Selling …: Media Futurist and all around smart thinke… http://bit.ly/9m7Pcg
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Social Media Influence: Social Media News & Intellegence » Selling … http://url4.eu/1uuAV
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Social Media Influence: Social Media News & Intellegence » Selling …: Selling access to content in the new media… http://bit.ly/9xqH5G
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Social Media Influence: Social Media News & Intellegence » Selling … http://url4.eu/1uuB1
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Social Media Influence: Social Media News & Intellegence » Selling …: Selling access to content in the new media… http://bit.ly/9xqH5G
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Social Media Influence: Social Media News & Intellegence » Selling …: Selling access to content in the new media… http://bit.ly/9xqH5G
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Social Media Influence: Social Media News & Intellegence » Selling …: Selling access to content in the new media… http://bit.ly/cUjb2H
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Social Media Influence: Social Media News & Intellegence » Selling … http://bit.ly/b1vItR
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Social Media Influence: Social Media News & Intellegence » Selling …- Selling acces… http://bit.ly/dkc5AS
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Social Media Influence: Social Media News & Intellegence » Selling … http://bit.ly/91eJQj
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Social Media Influence: Social Media News & Intellegence » Selling … http://bit.ly/bMKS6Q
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Social Media Influence: Social Media News & Intellegence » Selling …: Selling access to content in the new media… http://bit.ly/9xqH5G
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Social Media Influence: Social Media News & Intellegence » Selling … http://bit.ly/cgynEz
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Social Media Influence: Social Media News & Intellegence » Selling … http://tinyurl.com/yhb6f2n
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Hvordan ser fremtidens media ut og hvordan kan vi tilpasse oss den http://bit.ly/9xqH5G Slideshare presentasjon av Gerd Leonhard
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Social Media Influence: Social Media News & Intellegence » Selling … http://bit.ly/cC544Q
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Social Media Influence: Social Media News & Intellegence » Selling …: Media Futurist and all around smart thinke… http://bit.ly/9xqH5G
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Social Media Influence: Social Media News & Intellegence » Selling …: Media Futurist and all around smart thinke… http://bit.ly/9xqH5G
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Social Media Influence: Social Media News & Intellegence » Selling …: Media Futurist and all around smart thinke… http://bit.ly/cgynEz
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Social Media Influence: Social Media News & Intellegence » Selling … http://bit.ly/cgynEz
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